Premium pours, rare whisky expressions and craft distillers come together for an exclusive tasting experience in Rosebank this September
Whisky lovers have another reason to head to Rosebank this spring. The Firs Whisky Experience returns on Friday, 18 September 2026, bringing together more than 30 whisky brands for an evening of tastings, rare expressions and expert-led discoveries.
Hosted by The Firs in collaboration with Whisky Brother & Co, the three-hour experience runs from 6 pm to 9 pm, inviting guests to explore premium whiskies while meeting the people behind some of the world’s most celebrated labels.
Discover more than 30 whisky brands at The Firs
Guests can move between curated tasting stations throughout the centre, sampling everything from sought-after premium expressions to bottles crafted by independent distillers.
Brand ambassadors will be on hand to share the stories behind each pour, offering insight into the craftsmanship, flavour profiles and heritage that make every whisky unique.
The experience is designed for both seasoned collectors and newcomers looking to expand their whisky knowledge.
Whisky Brother & Co brings world-class expertise
The evening is presented in partnership with Whisky Brother & Co, a South African success story that began as a whisky blog in 2012 before becoming an internationally recognised specialist retailer and events company.
The brand has earned global recognition at the Icons of Whisky Awards, including titles for both Best Single Outlet Whisky Retailer in the World and Best Multiple Outlet Whisky Retailer in the World.
An exclusive VIP whisky lounge
Alongside the main tasting experience, invited guests will enjoy access to a private VIP Lounge in The Atrium next to The Grillhouse.
The exclusive space will feature a carefully curated selection of exceptional whisky expressions, paired with light meals and premium hospitality in a more intimate setting.
“The Firs has always been about creating distinctive experiences that complement the energy and sophistication of Rosebank,” says Annah Sekome, Centre Marketing Manager at The Firs.
“This evening gives us an opportunity to bring people together around discovery, craftsmanship and a shared appreciation for whisky, while introducing guests to some truly exceptional brands and expressions.”
How to book The Firs Whisky Experience
The Firs Whisky Experience takes place on Friday, 18 September 2026, from 6 pm to 9 pm in Rosebank.
Tickets are available through Whisky Brother & Co.
For more information about The Firs and upcoming events, visit the centre’s website or follow The Firs Rosebank on social media.
