Heritage Month is the perfect time to celebrate South Africa’s rich diversity, and few traditions capture our spirit quite like the braai.
To honour this, we bring you an exclusive Jacobs Coffee Heritage Month recipe twist. It’s far more than a simple meal; instead, it’s a gathering of family, the sizzling sound of steak on the coals, and the warm embrace of recipes handed down through generations.
Why Coffee is the Ultimate Braai Secret
Not only does Jacobs Coffee’s full-bodied flavour belong in your mug, but it also transforms beautifully into marinades, rubs, and desserts.
These rich, deep notes, for one, complement the smokiness of the braai, adding a complex depth that is otherwise missing from traditional rubs.
Their latest recipe, a Coffee-Crusted Steak with Jacobs BBQ Marinade, showcases this bold versatility, and in doing so, it is guaranteed to impress at any Heritage Month gathering.

Coffee-Crusted Steak with Jacobs BBQ Marinade Recipe
Ingredients – Marinade
- ½ cup Jacobs Kronung, brewed
- ½ cup ketchup
- 2 Tbsp brown sugar
- 1 Tbsp apple cider vinegar
- 1 Tbsp Worcestershire sauce
- 1 tsp Dijon mustard
- ½ tsp smoked paprika
- ½ tsp garlic powder
- ½ tsp onion powder
- ½ tsp chilli powder (optional)
- Salt & pepper to taste
Ingredients – Steak Rub
- 2 ribeye or sirloin steaks
- 2 Tbsp Jacobs Kronung (Pure Instant granules)
- 1 Tbsp brown sugar
- 1 tsp smoked paprika
- 1 tsp garlic powder
- 1 tsp onion powder
- ½ tsp cayenne pepper (optional)
- 1 tsp salt
- ½ tsp black pepper
- 1 Tbsp olive oil
Method: Now that you have your components ready, Grill steaks to your liking, brushing with the marinade near the end. Rest, slice, and drizzle with extra sauce.

The Perfect Finish: Jacobs Iced Coffee Pairing
For the ultimate experience, dish up your steak with roasted potatoes, vegetables, or a crisp salad, then finish the meal with an icy glass of Jacobs-infused iced coffee.
Heritage Month is all about celebrating connection, creativity, and flavour—values Jacobs Coffee pours into every cup and every recipe. Make your gathering one to remember with a bold, local twist!
For more inspiration, visit the official Jacobs Coffee South Africa website: www.jacobscoffee.co.za
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